Lisa Chaires
Ecommerce Business Manager | People Developer | Sales Executive
- Role
- Director of Channel Marketing - Retail at Stanley Black & Decker, Inc.
- Location
- Baltimore, MD, US
- LinkedIn followers
- 500 followers
About Lisa Chaires
Business professional with over ten years of experience in the consumer goods industry. Experience in B2B sales, ecommerce sales and marketing, people development, project management, and channel marketing at a Fortune 500 organization. Goal driven, growth-minded, and action-oriented individual with a passion to succeed. Recognized for effective team leadership and developing creative solutions to exceed expectations.
Experience
Director of Channel Marketing - Retail
Jan 2023 — Present · Towson, MD, US
People manager who works cross functionally to profitably grow our Lowes, Amazon, and ecommerce businesses for outdoor power equipment. Develop overarching sales and promotional strategies.Skills: People Development – Training - Account Management – Profit & Loss (P&L) Management - Multi-Channel Marketing – Go to Market Strategy - Demand Planning - Competitive Analysis - Project Management - Customer Relationship Management (CRM)- Data Analytics - Problem Solving – Communication - Time Management – Event Management – Promotional Planning – Performance Marketing – A+ Content
Education
University of Delaware
Master of Business Administration - MBA, Strategic Leadership
2020 — 2023
University of Delaware
Bachelor's Degree, Marketing Major, Spanish Minor
2008 — 2012
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