Lisa Bauer

Results-driven VP of Product Management with 10+ years of experience leading product strategy, driving revenue and margin growth, and guiding cross-functional teams.

Role
Product & Business Development Manager, Skin Care at Owens & Minor
Location
Buffalo Grove, IL, US
LinkedIn followers
500 followers

Experience

  1. Product & Business Development Manager, Skin Care

    Owens & Minor

    Feb 2024 — Present · Glen Allen, VA

    Recruited to define and build the Advanced Skin Care product line, a $150MM target market for expansion, and a cornerstone of the Skin Health program. Seized the opportunity to drive this new business development and apply my experience and product knowledge to the product development, marketing and sales strategy. Responsible for managing the existing portfolio of skin care items, including negotiations, sourcing, sales training and education, marketing tool development and rebranding. Grew core business 7% YOY, outpacing corporate growth. Additional responsibility for building Ostomy Care Accessories product line and launch with patient direct and acute cares sales teams. Worked directly with supplier and home care sales organization to define product portfolio, packaging, forecasting, and pricing for 15 new SKUs.

Education

  • American Academy of Wound Management

    Diplomat, Board Certified Wound Specialist, Advanced Wound Care

    2004 — 2014

  • Lake Forest Graduate School of Management

    Master of Business Administration (M.B.A.), Business, Management, Marketing, and Related Support Services

    1990 — 1994

  • University of Illinois Urbana-Champaign

    Bachelor’s Degree, Communication, Journalism, and Related Programs

    1981 — 1985

Skills

  • Product Management
  • Surgical Instruments
  • Cardiology
  • Medical Equipment
  • Medical Sales
  • Product Launch
  • Customer Service
  • Clinical Research
  • Sales Management
  • Operating Room
  • Medical Devices
  • Healthcare Industry
  • Marketing Strategy
  • Capital Equipment
  • Orthopedic
  • Disposables
  • Sales
  • Surgeons
  • Interior Design

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Lisa Bauer — Product & Business Development Manager, Skin Care at Owens & Minor in Buffalo Grove, IL, US | Unifers