Linnea Palmer

Experience

1. District Manager

   Tommy Bahama

   Jul 2024 — Present · FL, US

   Lead a multi-channel district spanning full-price retail, outlet locations, and the Marlin Bar concept, overseeing $50M in annual sales and ranking #2 company-wide.Directed and developed high-performing teams across diverse store formats, fostering a culture of accountability, collaboration, and guest-first service.Retained 100% of store managers, strengthening leadership continuity, succession planning, and long-term engagement.Collaborated with senior management to create new ideas for store layouts, guest experiences, and interfaces, setting policies and managing teams in a highly collaborative manner.Highly respected leader, recognized for aligning teams and corporate partners around consistent approaches to guest experience and operational execution.Managed complex financial and accounting responsibilities, including profit and loss reporting for all stores, ensuring profitability and sustainable growth.Developed several key initiatives to enhance alignment and consistency:Manager on Duty (MOD) Video to standardize leadership expectations in driving the guest experience.Store Visit Form to create a consistent framework for store visits, now adopted across all district stores and corporate teams.Audit program to ensure alignment across all locations and maintain consistent execution.Key Results (2024):#1 in company conversion growth: 20.5%(+8.3% YOY improvement)Ranked #2 in company sales:$50M in annual volumeComp growth:+2.4% despite -8.7% trafficProductivity leverage:+11.1%