Link Bessert
Director of Business Development
- Role
- Director of Business Development at Wjr 760 Am
- Location
- Detroit, MI, US
- LinkedIn followers
- 500 followers
About Link Bessert
I\'m a senior sales, marketing and business development executive with over 25 years experience in sports and media (traditional and digital). Able to adapt and excel in the ever changing media landscape, I\'ve continually exceeded sales goals and new business targets in this fast paced climate. As the media landscape adds more options, channels and platforms I work with current clients and prospect to find that ultimate mix to achieve their desired outcomes and ROI.
Experience
Director of Business Development
Feb 2002 — Present · Detroit, MI, US
Work with clients of all shapes and sizes in building brand and marketing campaigns (radio & digital) from the ground up on all three of our great radio stations here in Detroit. Focus on delivering not only the right audience, but also the most impactful creative through on air, online and event marketing.
Education
University of Illinois Chicago
BA, Economics
1990 — 1993
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