Lindy Belley

Senior Marketing Manager @ HSO | Driving Financial Services Growth | Lead Generation and Communications | Service Dog Trainer

Role
Senior Marketing Manager, Financial Services at HSO
Location
Lincoln, IL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Lindy Belley

I am known for my video strategy, attention to detail, streamlining processes, getting things done, and obsession with colors in order. I’m skilled at developing and executing strategy. I enjoy collaborating with my team, providing insight or “gut feeling” on someone else’s ideas, enabling others, and leveraging everyone’s gifts/talents to achieve our goals. Two time President’s Club member - HSO’s highest honor of going above and beyond and hitting 110% of our goals. What I like: Training Service Dogs, Bird and Squirrel Watching, Sharpies, Maps, Encouraging and Mentoring People, Giving Gifts, Weather, Video, Photography, Organizing, Hand-Written Lists, Adverbs, Details, Proofreading, Simplifying, Strategizing, Analyzing, and Creating Processes. Geniuses: Discernment, Enablement,\"The Insightful Collaborator\" Competencies: Tenacity, Wonder Frustrations: Invention, Galvanizing For more information, read “The 6 Types of Working Genius\" by Patrick Lencioni or visit workinggenius.com Top 5 Strengths: Individualization, Strategic, Relator, Empathy, Woo (Winning Others Over). For more details, read “Strengthsfinder 2.0” (Gallup, 2007) or visit strengthsfinder.com Colors Test: High Gold/Blue I am process-driven with high sequential thinking. My ability to organize with a methodical approach ensures that I complete my tasks and projects with excellence.

Experience

  1. Senior Marketing Manager, Financial Services

    HSO

    Jan 2021 — Present · IL, US

    HSO, an industry-first Gold Certified Microsoft Partner, leverages the full power of Microsoft technology to transform the way you work and improve business performance. We globally help companies modernize business operations, adopt intelligent automation, deliver real-time performance insights and connect the enterprise – accelerating the impact of digital transformation.Two time President’s Club member - HSO’s highest honor of going above and beyond and hitting 110% of our goalsMy mission is to generate high-quality leads and opportunities to reach sales goals for Financial Services, including Capital Markets, Banking, and Insurance. This mission is achieved by: • Working closely with the Vice President & Global Industry Director of Financial Services to develop an aligned Marketing and Sales business plan that translates sales goals and value propositions into an actionable marketing strategy. • Working with cross-functional teams to drive projects from concept to execution.• Collaborating internally with FSI marketing and sales teams to drive relevant content around the globe. • Developing and maintaining a Bill of Materials to support and enable Financial Services Business Development and Sales teams.• Developing and managing demand generation programs to drive C-level pipeline.• Developing relevant vertical and persona-based content and offerings.• Spearheading an integrated video strategy, bringing interesting, snackable content to FSI.• Developing relationships with Microsoft influencers and collaborating with them on co-marketing campaigns.• Developing and managing marketing budget and funds for designated lines of business.• Writing and maintaining a social media strategy.• Working with Operations to improve the data quality of vertical and persona-based marketing lists. • Managing a team to assist with the creation and execution of marketing strategy.• Tracking and reporting results.

Education

  • Lincoln Christian University

    Bachelor's

    2001 — 2004

  • Lincoln Christian University

    Associates

    1999 — 2001

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Lindy Belley — Senior Marketing Manager, Financial Services at HSO in Lincoln, IL, US | Unifers