Lindsey Odonnell
Digital Marketing Leader @ UPMC | Integrated Marketing, Performance Marketing
- Role
- Senior Director, Digital Marketing at UPMC
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
Experience
Senior Director, Digital Marketing
Aug 2022 — Present · Pittsburgh, PA, US
My role at UPMC has been ever-changing as I\'ve constructed the plan to create an always-on digital marketing powerhouse. My team has implemented a technology stack that allows UPMC to reach our consumers whenever they need us. Strong SEO and Paid Search strategies allow us to make a connection with the hand raisers looking for information and our engagement channels such as email and SMS allow us to engage with our consumers giving them the content they need. We have over 30 social media…
Education
Point Park University
Master of Arts, Journalism and Mass Communication
2004 — 2006
PennWest Clarion
Bachelor of Science, Journalism and Mass Communication
1998 — 2003
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