Lindsey Lane
Senior Group Director @IPG Mediabrands
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WORK HISTORY
Senior Group Director @IPG Mediabrands
New York, NY, US
Leading strategic media planning and execution for the Amgen account. Overseeing a team of highly trained media planners focused on delivering data-driven, cross-channel DTC & HCP campaigns that drive business outcomes.
EDUCATION
University of Notre Dame - Mendoza College of Business
BA, Marketing, International Business
ABOUT LINDSEY LANE
I have been in the business of helping clients solve their brands’ challenges and connect to consumers through media since graduating from the University of Notre Dame.I specialize in brand planning, developing custom integrated solutions, digital & video strategy, consumer insights, client and team management, and financial and operational prowess. I pride myself on bringing strategic approaches and analytic rigor to everything I do. I am a leader that enjoys a challenge, thrives on difficult situations, and is not afraid to contest the status quo. I work tirelessly to be solution oriented, positive, and forward thinking.I am also passionate about mentorship, training and developing talent and am always searching for inspiration in others. Account Experience: Pfizer DTC and OTC, MasterCard, Reckitt Benckiser, Merck, TevaPitch Experience:Nike, Merck, Teva, MasterCard, Reckitt Benckiser, Bayer
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