Lindsey Ward

Marketing Campaign Specialist

Role
Marketing Campaign Specialist at Cox Media Group
Location
Marietta, GA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Lindsey Ward

10 Years Graphic Design Experience & Creative Project management with the corporate design team at Cox Media GroupSkills:Adobe Creative Suite - Photoshop, Illustrator, After Effects, Audition, InDesign, AnimateMicrosoft Office - Powerpoint, WordGoogle - Docs, Slides, Sheets, AnalyticsSocial - Facebook, X, Instagram, TikTokWeb - Makeswift & NicepageAudio - Audition & AudacityCMS - Hubspot Social & Marketing HubsCopy Writing, Short Form Video Production, Marketing Email Coordination and Execution, Social Content Creation and ExecutionFamiliar with AI tools such as ChatGPT & Well Said Labs ( AI Voice Over)Certified Human Voice ActorProject ManagementCreative Asset ManagementSystems: PC

Experience

  1. Marketing Campaign Specialist

    Cox Media Group

    Apr 2025 — Present · Atlanta, GA, US

    A campaign-minded digital thinker who can brainstorm like a creative director, write like a copywriter, and build workflows like a marketing technologist.Key Responsibilities:• Creative Campaign Development:o Conceptualize engaging multi-channel marketing campaigns from scratch that align with CMG\'s brand, business goals, and audience needs.o Collaborate with internal stakeholders to develop big campaign ideas, including visual themes, messaging, and audience targeting.• HubSpot Execution:o Build and manage email workflows, nurturing sequences, and automated campaigns within HubSpot.o Leverage your creative skills to enhance the visual and written quality of email marketing, landing pages, forms, and CTAs.o Continuously test, refine, and optimize campaigns for engagement and conversion.• Content Collaboration:o Work closely with design, sales, and product teams to develop campaign assets,including graphics, video scripts, landing pages, and promotional copy.o Maintain brand voice and consistency across all touchpoints.• Performance Reporting & Optimization:o Monitor campaign performance through HubSpot and other analytics tools.o Make data-informed decisions to refine messaging, creative, and delivery strategies.

Education

  • Weber State University

    Bachelor of Arts (B.A.), Visual Arts & Business Technologies

    2011 — 2015

Skills

  • Mac Os X
  • Computer Repair
  • Microsoft Word
  • Documentation
  • Workstations
  • Dhcp
  • Laptops
  • Help Desk Support
  • Vmware
  • Mysql
  • Customer Service
  • Radio
  • Routers
  • Cisco
  • Printers
  • Servers
  • On Air Talent
  • Artistry
  • Operating Systems
  • Microsoft Office
  • Html + Css
  • Analysis
  • Adobe Animate
  • Troubleshooting
  • Active Directory
  • Xp
  • Hardware
  • Problem Solving
  • Powerpoint
  • Microsoft Excel
  • Adobe Muse
  • Php
  • Technical Training
  • Outlook
  • Microsoft Exchange
  • Windows
  • Computer Hardware
  • Wireless Networking
  • Desktop Support
  • Graphic Design

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Lindsey Ward — Marketing Campaign Specialist at Cox Media Group in Marietta, GA, US | Unifers