Lindsey Block
Senior Product Designer at Resy | Designing Revenue-Generating Experiences
- Role
- Senior Product Designer at Resy
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Lindsey Block
With over 8 years of experience in user experience design and architecture, I am…
Experience
Senior Product Designer
Apr 2024 — Present · New York, NY, US
Lead design efforts to transform Resy into a high-performing Amex credit card acquisition channel, driving customer engagement and business growth• Establish foundational acquisition strategies, enabling teams to experiment and optimize towards ambitious NAA goals• Partner across Enterprise teams to ensure a seamless rollout, including e-Apply, shaping final landing page designs to highlight the Resy & Amex co-brand• Work closely with engineers and QA to ensure flawless implementation, conducting comprehensive design and functionality testing• Design targeted educational experiences to inform users about co-brand and credit card benefits, leveraging unique user groups based on vaulted credit cards and dining history• Conduct UX research to refine credit card acquisition placement and messaging during reservation process, optimizing click-through and conversion rates• Utilize analytics to uncover new NAA placement opportunities, prioritizing high-engagement iOS users, leading to enhancements in user profiles, payment methods, and “remind me later” functionality• Build strong cross-functional relationships across Resy and Amex, onshore and offshore, fostering collaborative environment that accelerates decision-making and execution• Expand UX support to Amex Dining concierge system, leading design initiatives to enhance reservation process for agents, improving efficiency and usability, creating a more comprehensive and seamless experience
Skills
- Leisure Travel
- Networking
- Writing
- Public Relations
- Communication
- Photoshop
- Social Networking
- Social Media Marketing
- Css
- Powerpoint
- Microsoft Excel
- Graphic Design
- Microsoft Word
- Data Analysis
- User Experience Design
- Leadership
- Nonprofits
- Public Speaking
- Jewish Studies
- Jewish History
- Social Media
- User Experience
- Fundraising
- Teamwork
- Marketing
- Visual Arts
- Jewish Education
- Digital Marketing
- Python
- User Experience Testing
- Event Planning
- Basic Html
- Time Management
- Information Technology
- Community Outreach
- Research
- Adobe Creative Suite
- Spss
- Mobile Application Design
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