Lindsay Ackerman
- Role
- Senior Product Designer at Northwestern Mutual
- Location
- Asheville, NC, US
- LinkedIn followers
- 500 followers
About Lindsay Ackerman
I am a dedicated Senior Product Designer with over seven years of creating immersive…
Experience
Senior Product Designer
Jun 2022 — Present
Fostered Collaboration: Served as the primary liaison, facilitating unified decision-making across product, engineering, research, and design teams- Improved Client Engagement: Conducted extensive surveys and rigorous user testing, collaborating with stakeholders across the organization to reconfigure the client website navigation. Achieved a cohesive and intuitive navigation system, improving user accessibility and engagement, based on comprehensive feedback and testing results- Led Redesigns: Spearheaded the redesign of the client website’s navigation pages, incorporating branding updates, content overhaul, and introduction of new navigation items, elevating user experience and interface aesthetics. Redesign achieved a significant 31% reduction in navigation-related support calls. Currently leading the redesign of the website and mobile app landing pages- Enhanced Payment Systems: Overhauled the client payment systems, navigating complex backend and legal requirements to create a streamlined and user-friendly client-facing payment experience. The redesign resulted in an 18% surge in online payments in 2023- Mentorship and Culture: Mentored junior designers and instituted team onboarding processes, fostering a positive and inclusive team culture.
Skills
- Social Media
- Journey Mapping
- Imovie
- Customer Service
- Model Making
- Wireframing
- Graphic Design
- Research
- Photography
- Rapid Prototyping
- Communication
- 3d Rendering
- Microsoft Office
- Ethnographic Field Studies
- Ski and Snowboard Products
- Industrial Design
- Keyshot
- Interviewing
- Adobe Photoshop
- Indesign
- Powerpoint
- Data Analysis
- Usability Lab Studies
- Solidworks
- Event Planning
- Microsoft Word
- Adobe Creative Suite
- Remote Usability Testing
- Adobe Illustrator
- Quantity Surveying
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