Lindsay Hoyle
Principal Sales Enablement & Effectiveness Partner at Smartsheet | Strong(wo)man Competitor | Stripe, Tableau (Salesforce), & Nordstrom alum
- Role
- Principal Sales Effectiveness Business Partner - Commercial & Growth at Smartsheet
- Location
- Portland, OR, US
- LinkedIn followers
- 500 followers
About Lindsay Hoyle
My experience is building an enablement strategy that aligns with business goals, and leading teams and cross-functional partners to analyze, design, & execute against this strategy. My superpower is a consistent learner-centered design approach, where I take a 360-degree approach to the seller experience and ensure that learning is happening in context, drives application of behavior change, and exceeds business goals.My goal is to make each of my programs and projects engaging, immediately applicable, and exceed the expected business outcome & success metrics, while still remaining scalable to fit the needs of the business, and integrated into the everyday workflow and needs of individual learners.I pride myself most on my incredible analysis skills as the basis for the work that I do - taking multiple data points to understand what will most move the needle and inform my design.Notably, I have built & executed a multi-segment, multi-role enablement strategy for our largest geographical area that was able to exceed OKR\'s. I have designed an end to end multi-month, multi-audience enablement strategy that delivered messaging, relationship building, and multi-product enablement for a global acquisition for a 5,500 person global company being acquired by a person global company. I designed a learning strategy to implement a complex Sales Methodology, resulting in increased deal size averages and attach rates. In addition, I have designed a blended new hire curriculum that successfully delivered company values & additional new hire content in an interactive and customizable way, for the various business units of a person international company.
Experience
Principal Sales Effectiveness Business Partner - Commercial & Growth
May 2025 — Present
Education
Arizona State University
Master of Education (M.Ed.), Learning Design & Technology
2016 — 2018
Arizona State University
Master of Science - MS, Organizational Leadership
Western Washington University
Bachelor of Arts, Spanish
2009 — 2012
Skills
- Tesol
- English
- Writing
- Curriculum Design
- Communication
- Social Media
- Social Networking
- Building Relationships
- Spanish-Speaking
- Customer Service Management
- Education
- Sales Management
- Teamwork
- Relationship Building
- Customer Service
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