Lindsay Baron

About Lindsay Baron

Background spans both corporate Product Marketing and customer-facing Sales and Training roles – in HCP offices and powerhouse retailers (Sephora, ULTA). This comprehensive experience — a career that has stayed close to the customer — fuels an ability to craft stand-out product positioning, claims, and portfolio strategy that actually connect with consumers.I\'ve executed the go-to-market of 10 integrated product launch campaigns for the #2 physician-sold skin health brand globally. Several of these skin-novations became best-sellers and media award winners. In the process, I’ve built close collaboration with R&D, Regulatory, Creative, Digital, and Edu teams. With a roll-up-your-sleeves work ethic, I thrive on moving the needle for brands that prioritize science over trends. Let’s build the next gold standard in skin or hair health.

Experience

1. Business Development Product Education Manager

   IMAGE Skincare

   Sep 2025 — Present · Indianapolis, IN, US

   IMAGE is the #1 professional spa + salon skincare brand in the U.S.I partner with physician offices, medspas and wellness spas to execute product, brand, and commercial strategy. I refine product messaging by channel and translate complex product collections and professional peels into clear, confidence-building sales narratives.I capture frontline competitive insights and provider feedback to inform product launch messaging, positioning, and portfolio optimization.Consistently exceed revenue expectations — closed Q4 2025 at 115% to goal; achieved 134% in Month One

Education

• Indiana University Bloomington

  Bachelor of Arts - BA, Journalism

Skills

• Editing
• Blogging
• Sales
• Retail
• Newsletters
• Cosmetics
• Event Planning
• Public Relations
• Proofreading
• Fashion
• Skin Care
• Customer Service
• Marketing
• Beauty Industry
• Merchandising
• Aesthetics
• Editorial
• Beauty
• Esthetics