Lindsay Weiser
Marketing & Sales Strategist | MBA in Marketing | 5+ Years in Digital Marketing, Lead Generation & Brand Growth | Social Media & Content Marketing Expert | Driving Business Success Through Data & Innovation
- Role
- Marketing Operations Specialist at Electrical Reliability Services, Inc.
- Location
- Columbus, OH, US
- LinkedIn followers
- 500 followers
About Lindsay Weiser
I am a marketing professional with 5+ years of diverse experience across marketing…
Experience
Marketing Operations Specialist
Electrical Reliability Services, Inc.
May 2025 — Present · Westerville, OH, US
As a Marketing Operations Specialist at Vertiv’s ERS Division, I oversee the management and continuous optimization of three sector-specific websites (ERS, HVM, ETI), ensuring that all content is fresh, strategically aligned, and optimized for SEO to maximize organic traffic and lead generation. I lead content marketing initiatives by developing and promoting high-impact blogs and customer success stories that demonstrate our technical expertise, highlight client achievements, and build brand credibility within the industry. I coordinate and support a variety of marketing events and campaigns, stepping into leadership roles as needed to drive brand awareness, deepen customer engagement, and support business growth objectives. My social media strategies focus on growing follower communities, increasing engagement rates, and amplifying our messaging across key platforms to strengthen our digital presence. In addition, I am spearheading the development of the Field Lead Program, a new initiative designed to empower field personnel to identify and submit sales leads, with the goal of expanding the sales pipeline and supporting revenue growth. Additionally, I monitor key customer satisfaction metrics, including Net Promoter Score (NPS), and leverage these insights to continuously refine marketing strategies that enhance customer experience and foster long-term loyalty.
Education
Tiffin University
Bachelor of Business Administration - BBA, Marketing
Tiffin University
Master of Business Administration - MBA, Marketing
2020
Grier School
High School Diploma
2014 — 2017
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.