Lindsay Tomaini

Account Executive, Media | Masters in Sports Management

Role
Account Executive, Media at NASCAR
Location
Charlotte, NC, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

Experience

  1. Account Executive, Media

    NASCAR

    May 2022 — Present · Charlotte, NC, US

    Manage NASCAR Institutional advertising daily; create and send traffic instructions and formats unique to each television affiliate (FOX, NBC, & CW)• Construct traffic instructions that consist of every NASCAR race, race event re-airs, and practice/qualifying programming for the top three national racing series and plug-in specific • Create and send monthly radio instructions to Sirius XM & Motor Racing Network for NASCAR Channel 90 as well as 20 other stations so they are informed on which races and initiatives to promote• Make commercial codes for every commercial made in-house to then use to help assist in identifying which commercials to send to specific partners; use the platform Extreme Reach to manage the delivery of 30+ commercials a week to several television stations across the country• Assist in managing our college athletic partnerships by hosting partners at numerous tracks, leading activations at the schools, and sending various assets used for admissions and tune-in promotion• Work cross-functionally with internal departments and with outside agencies to deliver tune-in assets to be advertised on external platforms

Education

  • Texas Christian University

    Bachelor of Science - BS

    2016 — 2020

  • University of Florida

    Master of Science - MS

    2020 — 2022

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Lindsay Tomaini — Account Executive, Media at NASCAR in Charlotte, NC, US | Unifers