Lindsay Mustard

About Lindsay Mustard

Senior product executive and strategic advisor with 15+ years in financial services strategy and 8+ years leading consumer digital product organizations from 0 to 1. I thrive in ambiguous, high-stakes environments, bring analytical rigor to complex problems, and consistently identify opportunities others miss. Track record includes $4B+ in deposits and loans, 150K+ users acquired, and NPS consistently above 70 across digital banking platforms. Former BCG consultant. Tuck MBA. What I do best: Digital Product Leadership | I translate ambitious product visions into executable roadmaps and drive the cross-functional teams that deliver them. I launched two B2C digital banking platforms from scratch (Jenius Bank and Citizens Access), shipping web, iOS, and Android experiences that put the customer first at every step, from onboarding through daily engagement. I identify what to build and why, assess competing approaches with analytical rigor, align cross-functional teams around a unified vision, and measure outcomes rigorously to keep iterating toward better results long after launch. Executive Strategy & Advisory | With a foundation in management consulting (BCG, Fidelity) and having served as Head of Strategy at Jenius Bank, I operated as a force multiplier for executive teams - advising C-suite and board members on strategic direction, whitespace opportunities, and capital allocation. I surface misalignments early, frame complex tradeoffs with clarity, and build coalitions across business units to overcome resistance and accelerate results, keeping execution consistently aligned with vision. Team & Org Building | I build product organizations from the ground up. At both Jenius and Citizens I recruited, developed, and led high-performing PM teams, established agile operating models, and fostered a culture where cross-functional collaboration and customer obsession drove every product decision. Targeting VP/SVP Product Management, Head of Product, Head of Strategy, and Chief of Staff opportunities across consumer fintech, digital banking, and consumer tech broadly. Boston, MA | Open to remote

Experience

1. Head of Strategy

   Jenius Bank

   Apr 2025 — Present

   Served as strategic advisor to senior leaders on strategic direction, resource prioritization, business opportunities, and risk considerations, influencing $500M in annual capital allocation.• Established scorecards and business review materials that translated strategy into clear narratives, priorities, and decision frameworks, enabling performance tracking, risk visibility, and broad organizational alignment.• Managed stakeholder relationships with SMBC board members and senior leadership, distilling complex strategic questions into crisp recommendations.• Partnered with Finance to manage annual budget planning, forecasting, and ongoing financial performance reviews to ensure alignment with key strategic priorities.

Education

• Trinity College-Hartford

  Bachelor of Science (B.S.), Mathematics

  1995 — 1999

• The Tuck School of Business at Dartmouth

  MBA

  2006 — 2008