Linda Litzenberger

About Linda Litzenberger

Results-oriented Senior Marketing Professional with more than 25 years of proven success…

Experience

1. Vice President, Client Partner - Health and Nonprofit

   Merkle

   Oct 2017 — Present

   Strategic vertical leader and partner responsible for the relationship / business management and growth of a portfolio of health and nonprofit clients. Accountable for building strong client relationships forged on identifying solutions and leading successful implementation of omni-channel and people-based marketing programs. Responsible for bringing innovative technology and marketing solutions, paired with data and analytics, to drive personalized experiences and deeper engagement through the marketing and sales funnel - achieving revenue objectives, delivering client satisfaction, developing relationships, and delivery of contracted services.

Education

• Wichita State University

  Masters, Education & Administration

• Kansas State University

  Bachelor of Science (B.S.), Agricultural Journalism

Skills

• Management
• Crm
• Email Marketing
• B2b
• Direct Marketing
• Marketing Research
• Database Marketing
• Advertising
• Marketing Management
• Customer Insight
• Account Management
• Interactive Marketing
• Brand Development
• Strategic Planning
• Market Planning
• Online Marketing
• Direct Mail
• Online Advertising
• Leadership
• Digital Marketing
• Digital Strategy
• Business Development
• Business-to-Business (B2b)
• Brand Management
• Market Research
• Analytics
• Integrated Marketing
• Customer Relationship Management (Crm)
• New Business Development
• Marketing Strategy