Linda McCutcheon
- Role
- Member, Organizing Committee at Breastcancer.Org
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Linda McCutcheon
Linda McCutcheon is an executive who helped lead the print media industry into the…
Experience
Member, Organizing Committee
Jan 2011 — Present · New York, NY, US
Organizing Committee, Breastcancer.orgNovember 2009 – Present (4 years 1 month) Lucky Strike Lanes, NYC, NYBreastcancer.org is a nonprofit organization dedicated to providing the most reliable, complete, and up-to-date information about breast cancer and breast health as well as an active and supportive online community.The Bowling for Breastcancer.org event brings together over 100 Media and advertising sponsors in NYC to show support and raise donations to help the 8 million women, family and friends who visit the site annually.In 4 years, we have gained support from over 200 unique companies, over individuals. Our 5th Anniversary Annual Bowl-A-Thon, the largest industry fundraiser benefitting Breast Cancer and encompassing over 65 leading media, advertisers and agencies is scheduled for Thursday February 13, 2014. Visit and pitch in!
Education
Boston University
Bachelor's degree, Double major: English Literature and Psychology
1974 — 1977
Hunter College
Attended, Comparative Literature
1979 — 1981
Skills
- Monetization
- Digital Media
- Measurements
- Content Strategy
- Advertising
- Big Data
- Magazines
- Online Advertising
- Content Creation
- Digital Marketing
- Marketing Automation
- Marketing
- Publishing
- Multi-Channel Marketing
- Consumer Interaction
- Mobile Strategy
- Attribution Modeling
- Information Assurance
- Digital Curation
- Online Publishing
- E-Commerce
- SEO
- B2b Marketing Strategy
- Entrepreneurship
- Marketing Leadership
- Start-Ups
- Market Research
- Predictive Analytics
- Online Branding
- Usability Testing
- Cloud Computing
- Ppc
- Product Marketing
- Traditional Media Marketing
- Talent Acquisition
- Public Speaking
- Strategic Partnerships
- Strategic Communications
- Blogging
- Social Analytics
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