Linda J. Edmondson

About Linda J. Edmondson

There is nothing more important than ensuring your message connects with stakeholders – whether it\'s customers, clients, shareholders or employees. I specialize in helping organizations reach audiences with strategic and insightful messaging designed to inform, motivate and transform. As a seasoned communications and public relations professional, a critical skill I bring to all projects is the ability to help develop messages that clarify competitive advantage and benefits, is packaged with compelling and engaging creative, and then effectively and efficiently delivered to the target audience. It all starts with helping you get into the mindset of your audience and seeing your product, service, or goals from the perspective of their needs and objectives. Tactical experience • Integrated marketing communications & PR strategy and execution • Corporate and employee communications • Copywriting/strategic editing • Community relations and public affairs • Media relations • Web strategy and content development • Advertising, including collateral literature and sales support materials/aids • Direct response programs • Meeting planning including conferences, seminars, tradeshows and special events • Audio visual Industry experience: Hospitals, nursing homes & retirement communities; medical devices; industrial herbicides; mining and off-highway equipment; commercial & residential real estate, lodging & entertainment; retail; professional & non-profit associations Sample client list: GE Healthcare, Exact Sciences, ManpowerGroup, Inc, Arizona Central Credit Union, Associated Bank, Cole Publications, J.F. Cook Co, Inc, Osmanium Candy Co, Hospital Focus 5, The Yohann by Sillber, The Wellness Network.

Experience

1. Owner

   Connected Communications

   Jan 2012 — Present · Milwaukee, WI, US

   Providing strategic communications counsel including corporate, marketing and employee communications, public relations, brand management and social media.• Connecting meaningful and relevant value messages with every target audience.• Connecting your brand promise across all strategies and tactics.• Connecting employees to the corporate vision so they become energized brand ambassadors.• Connecting all your communications tactics to help achieve business goals and objectives

Education

• Northern Michigan University

  BA

Skills

• Advertising
• Event Management
• Market Research
• Trade Shows
• Project Management
• Press Releases
• Brand Development
• Marketing Communications
• Copywriting
• Public Relations
• Strategy
• Community Relations
• Brand Management
• Social Media
• Message Development
• Management
• Integrated Marketing
• Event Planning
• Fundraising
• Community Development
• Crm
• Strategic Planning
• Content Development
• Strategic Communications
• Product Marketing
• Corporate Communications
• Marketing Strategy
• Program Management
• Internal Communications
• Crisis Communications
• Direct Marketing
• Marketing
• Media Relations
• Email Marketing
• Nonprofits
• Leadership
• Inbound Marketing
• B2b
• Budgets
• Editing