Linda Wing
Vice President, Marketing Sciences at National Research Group
- Role
- Vice President, Marketing Sciences at National Research Group
- Location
- Naperville, IL, US
- LinkedIn followers
- 500 followers
About Linda Wing
Predictive analytics, market research, and data mining professional with extensive experience designing and executing custom research surveys and tracking studies.
Experience
Vice President, Marketing Sciences
Jan 2021 — Present · Los Angeles, CA, US
National Research Group is a provider of market research and strategic consulting services to the global entertainment industry. The company\'s services include research relating to films, games, television, streaming and brand marketing; enabling entertainment companies to make informed decisions about the development, production and marketing strategy of entertainment content.
Education
DePaul University
Master of Science (with Distinction), Data Science - Marketing Concentration
2012 — 2016
Northern Illinois University
Bachelor of Science, Cum Laude, Marketing, Mathematical Sciences Minor
1978 — 1982
Skills
- Quantitative Research
- Marketing Research
- Research
- Microsoft Word
- Project Planning
- Customer Satisfaction Research
- Survey Analytics
- Sas
- Brand Equity
- Online Research
- Q
- Primary Research
- Sawtooth Software
- Competitive Intelligence
- Strategy
- Marketing Strategy
- Marketing Communications
- R
- Management
- Surveymonkey
- Nonprofits
- Consumer Behaviour
- Segmentation
- Microsoft Excel
- Marketing
- Data Analysis
- Qualitative Research
- Competitive Analysis
- Non-Profits
- Market Intelligence
- Market Research
- Marketing Analytics
- Statistics
- Business Insights
- Public Relations
- Analysis
- Customer Insight
- Focus Groups
- Questionnaire Design
- Crm
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