Linda Heidvogel

About Linda Heidvogel

Summary I am a creative leader with a strong passion for designing content to support user-focused product experiences. I am successful in collaborating with design and project management teams and can support multiple projects simultaneously by applying superior time management and multitasking skills. In my previous position as UX writer and content designer at studio & more, I wrote and audited content for the company’s style guide. In addition, I collaborated on the stakeholder interview and case study structure and narrative for studio & more’s website. Also, as Founder of bright weather, I consult clients on the design and build of custom products, advising on methods to improve practicality, efficiency, and cost-effectiveness.I also honed management and supervisory skills as Lead Fabricator at Axiom Custom Products, where I led a team and oversaw daily operations in a metal fabrication shop. My team members respect me for my excellent leadership, adaptability, communication, research, attention to detail, and communication skills. Areas of Expertise UX Writing | User Interface (UI) Design | Research | Data Analysis | Usability Testing | Competitive Analysis | Brand Strategy | Project Management | Content Design | Voice and Tone | Communication | User Personas | User Journey Information Architecture | Sketching | Storytelling | Team Collaboration View my portfolio at heidiforhire.comFeel free to contact me at l••••••••@gmail.com

Experience

1. Founder Consultant Designer

   Bright Weather

   Jul 2018 — Present · Portland, OR, US

   As founder of bright weather, I consult individual and business clients on the design and build of custom products and advise other industry professionals and clients on improving practicality, efficiency, and cost-effectiveness.A few highlights include:• Advised individual and business clients on product design and customization, emphasizing practicality and efficiency.• Orchestrated rebranding efforts, resulting in a 17% increase in web traffic and revenue. • Established partnerships with educational institutions to enhance brand visibility and community engagement.

Education

• Oregon College of Art and Craft

  MFA, Applied Craft + Design

  2018 — 2019

• University of Washington

  Storytelling and Content Strategy Certificate

• University of Washington

  Graduate Student - MS in Information Management, Business Intelligence - Consulting - Data Science

• Pacific Northwest College of Art

  MFA, Applied Craft + Design

  2018 — 2020

• Marylhurst University

  BFA, Interior Architecture and Design

  2007 — 2010

• University of Washington

  Data Visualization Certificate

• University of Washington

  Professional Technical Writing

Skills

• Photoshop
• Sketchup
• Indesign
• Sketching
• Design Research
• Space Planning
• Revit
• Mig Welding
• Furnishings
• Metal Fabrication
• Interior Architecture
• Tig Welding
• Interior Design
• Autocad
• Furniture
• Ff&E
• Photography
• Rendering