Linda David
Director, Global B2b Marketing Operations @Visa
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WORK HISTORY
Director, Global B2b Marketing Operations @Visa
EDUCATION
University of Alberta
Bachelor of Commerce, Major: Marketing
ABOUT LINDA DAVID
Experienced and highly skilled in identifying and mapping business problems to complex technical solutions. 20+ years experience with marketing automation software (Eloqua), including implementing, integrating, optimizing, and analyzing- 15+ years project management experience with complex, multi-functional projects - Strong relationship-builder across the organization, including marketing, sales, product, systems- Unique ability to quickly understand complex business processes/challenges and propose solutions - Strong knowledge of B2B lead generation tactics and best practices, including lead scoring, lead nurturing, AB testing to name a few- Exceptional attention to detail Specialties: B2B marketing operations, marketing automation, project management, privacy and compliance (GDPR, CASL, CCPA, etc)
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