Lina de Heinrich
Head of Department - Healthcare Solutions @Raya Diagnostics
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WORK HISTORY
Head of Department - Healthcare Solutions @Raya Diagnostics
Munich, DE
EDUCATION
Université Paris Dauphine - PSL
Master in International Economics and Development
WU (Vienna University of Economics and Business)
Master's degree, International Finance & Marketing; Change Management & Management Development
ABOUT LINA DE HEINRICH
Commercially driven executive with over 15 years of experience in leading Sales and Operations across international markets (Europe, USA, APAC).Proven track record in revenue growth, G2M, efficiency maximization, and organizational scaling. Expertise in building profitable sales structures and high-performance operational setups.Deep understanding of healthcare (incl. pharma), MedTech, retail and consumer goods drivers, with a focus on development and execution of G2M strategies, sales excellence, restructuring & growths plan. Strong market knowledge and proven network in hospitals and other medical institutions.Entrepreneurial-minded leader with strong drive and a pronounced hands-on mentality with profound strategic and analytical skills, combined with a results-oriented working style and keen attention to detailPassionate about creating exceptional customer experiences that drive growth, satisfaction and retentionKnown for excellent communication, networking, and negotiation skills and the ability to build strong, successful and inspired teams to achieve their goals
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