Lily Warmington
Account Marketing Manager @Cerca
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WORK HISTORY
Account Marketing Manager @Cerca
New York, NY, US
Support marketing and growth initiatives for a dating app, contributing to social media, partnerships, and campaign execution.• Assist with social media content creation, ideation, and scheduling across brand platforms• Support account-based and growth marketing initiatives aimed at increasing user acquisition and engagement• Contribute ideas for campaigns, partnerships, and influencer collaborations to expand brand visibility• Track basic performance metrics and assist with reporting on campaign effectiveness• Collaborate with senior marketing team members to support brand initiatives in a fast-paced startup environment
EDUCATION
The University of Texas at Austin
Bachelor of Science - BS, Public Relations, Advertising, and Applied Communication
Newport Harbor High School
High School Diploma
ABOUT LILY WARMINGTON
University of Texas at Austin graduate with a degree in Public Relations focused on Social Media with extensive internship experience planning, executing and managing social media campaigns, tactics and engagement within the music and entertainment industries. Particular expertise blending fluency in social media, creative thinking, and trendspotting to increase brand awareness, event attendance, and visibility across platforms and influencers. Outstanding communication, writing and organization skills and the ability to align social media campaigns with brand guidelines.KEY COMPETENCIES• Social Media Management / Visual Communications• Ecommerce / Shopify / Web Development / Wix• User Personas / Content Strategies / Target Audiences• Google Keyword Research / SEO Optimization• Paid Search / Conversions / Campaign Metrics / ROI• Influencer Marketing / Brand Visibility / Growth• Social Media Engagement / Posting / Comments• Visuals / Adobe Suite / Canva / Muck Rack / Excel• Brand Guidelines / Copywriting / Captions / Posts• Festivals / Events / Attendance Growth / Ticket Sales
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