Lily Soysal

Director of Brand Strategy @MrBeast

New York, NY, US

EMAILS

[email protected]

MOBILE NUMBERS

+19•••••••73

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WORK HISTORY

Jun 2024 — Present

Director of Brand Strategy @MrBeast

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Develop and manage brand partner pitches, sponsor integration, and trade-out packages for the new MrBeast series on Amazon Prime Video, the biggest reality gameshow in the history of TV and streaming (launching Q4 2024). Build GTM materials and work directly with show production and network partners to oversee campaign and integration development. Develop brand positioning, and align marketing and sales strategies for content across all platforms.

EDUCATION

N/A

Hunter College

Bachelor of Arts - BA

N/A

City University of New York-Hunter College

ABOUT LILY SOYSAL

Creative Brand Marketer, Producer, & Strategist for D2C Brands | Director of Brand Strategy at MrBeast

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