Lily Luo
- Role
- Director of Marketing Operations at Icertis
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
Experience
Director of Marketing Operations
Feb 2022 — Present
Lead Marketing Operations team of 7 responsible for managing & optimizing MarTech infrastructure & roadmap, executing global marketing campaigns, improving process & efficiency, and establishing KPIs for marketing performance measurement and reporting.
Skills
- Product Marketing
- Public Relations
- Integrated Marketing
- Demand Generation
- Volunteer Coordination
- Project Planning
- Trend Analysis
- Direct Marketing
- Budgets
- Salesforce.com
- Market Research
- Trend Reporting
- Data Analysis
- Analysis
- Lead Generation
- Event Planning
- Strategy
- Proposal Writing
- Social Media
- Marketing Strategy
- Marketing Management
- Social Media Marketing
- Customer Relationship Management (Crm)
- Volunteer Management
- Crm
- Fundraising
- Event Management
- Marketing Communications
- Email Marketing
- Strategic Planning
- Social Networking
- Marketing
- Internal Communications
- Press Releases
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