Lillian Schaff

About Lillian Schaff

A passionate global executive in the global pharmaceutical space and tenured people leader with extensive training and expertise in Leadership, Strategic Communication, Negotiation and Global Team Management. I am a collaborative powerhouse and strategist directing the execution of global congresses that include AAN, ASCO, EAN, ESHRE, ECTRIMS, and ESMO. I build and deliver events in face-to-face, virtual, and hybrid formats, including ancillary and standalone meetings, as well as co-promo events. I am a highly skilled project manager who delivers on large and complex events with seamless execution.My experiences span headquarters and affiliate roles, where I surface pathways to capture increased cost savings and process improvements while negotiating competitive contracts, guiding end-to-end projects, and spurring ideation to catalyze brand awareness. I quickly unearth gaps and secure critical partnerships with vendors while coordinating with the full scope of HCPs, KOLs, and KTLs. The networks I have built are crucial to my success in this space. My unique value stems from the collaborations I build and the strategies I drive to engage stakeholders differently, increase touchpoints, and provide white-glove services for maximized impact. I never cease in my mission to improve and elevate my colleagues and members of my team. As a leader, I navigate multiple geographies and cultures to empower, mentor, and capture top performance. A lifelong learner, I thrive when connected and continually examine pathways to bolster my own professional development. If something is new, I will roll up my sleeves until I have a solid grasp of changes in the industry and how I can drive increased benefits to my organization and team.AREAS OF EXPERTISE Global Congresses (US and outside US) and Conventions Co-Promo Events Global & Remote Leadership Global Team Leader Ancillary & Standalone Meetings Negotiation & Cost Savings Tactical & Logistical Planning Sourcing & Site Selection Project Management Vendor & Contract Management HCP & KTL/KOL Coordination Customer Journey MappingCERTIFICATIONS Lean Six Sigma White and Green Belts Healthcare Meeting Compliance Certification (HMCC) Certified Meeting Professional (CMP)(In Progress) CVENT Event Management Certification CVENT Marketing Strategy CertificationTHERAPEUTIC AREAS Oncology: Rare Disease and Rare Tumors Neuroscience Immunology Women’s Health & Fertility General Medicine Mature Products HIV

Experience

1. Global Head, Healthcare Congress Strategy and Execution

   EMD Serono, Inc.

   Mar 2020 — Present · Seaport, MA, US

   Currently, I lead global congress teams charged with directing and executing congress strategy for Oncology, Neurology, Fertility, Cardiometabolic, and Endocrinology therapeutic areas. I drove the full spectrum of activities, including booth space selection, exhibit design, onsite logistics, housing, registration, and budgeting for congresses spanning 800 to 1.4K attendees. Leading and developing my teams, I empower a global team based in Darmstadt, Germany with event staff ranging between 15 and 18. I serve as a member of the leadership team, reporting directly to the VP of Global Business Excellence & Innovation, and serve as trusted partner to C-Suite. Transformed department and execution strategies to elevate level of service and bolster competitiveness in complex markets through modernized tactics and overhauled department responsibility. Navigated co-promo events under Merck-Pfizer Alliance with ownership of all budgets, meeting management, and execution standards while traversing across all stakeholders to ensure objective alignment. Championed Global Congress Communication Channel to elevate communication to C-suite surrounding congress activities through white-glove service. Transformed events through personalized healthcare professional and thought leader sales approach strategy to amplify relationship building and drive increased focus on targeting engagements outside of HCPs. Delivered on complex ECTRIMS congress – earning top 3 ranking – coordinating setup of 22 meeting rooms, KTL engagements, and medical-commercial & DSA booth. Applauded with ESPE 2022 Award Achievement and ECTRIMS Senior Leadership Recognition. Optimized end-to-end vendor management to streamline and elevate SLAs, LOAs, budgets, and negotiations. Trusted partner and advocate supporting DEI & B initiatives at Merck.

Education

• Columbia College

  Associate's degree, English Language and Literature, General

Skills

• Corporate Sponsorships
• Account Management
• Mentoring
• Coaching
• Tradeshow Planning
• Marketing
• Trade Show Planning
• Exhibition Stands
• Conventions
• Time Management
• Congress
• Exhibit Preparation
• Team-Oriented
• Management
• Hcv
• Pharmaceutical Industry
• Sponsorship
• Corporate Events
• Compliance
• Women's Health
• Convention Services
• Executive Leadership
• Strategic Planning
• Trade Show Strategy
• Booths
• Cross-Functional Team Leadership
• Teamwork
• Healthcare
• Personal Branding
• Organization & Prioritization Skills
• Leadership
• Dermatology
• Anesthesia
• Product Launch
• Communication
• Trade Show Exhibitor
• Logistics Management
• Lean Six Sigma
• Trade Shows
• Pharmaceutical Meetings