Lijo George
Google Certified Digital Marketing Consultant and Trainer
- Role
- Digital Marketing Manager at Hash Connect Integrated Services Pvt. Ltd.
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Lijo George
Google Adwords Certified Digital Marketing Professional with 12+ years of experience…
Experience
Digital Marketing Manager
Hash Connect Integrated Services Pvt. Ltd.
Jun 2023 — Present · Bengaluru, IN
GMB Profile Management: Oversaw Google My Business profiles for Dell, Acer, and Lenovo stores across India, ensuring accurate and updated listings to boost local visibility.• Performance Max Campaigns: Strategized and executed Performance Max campaigns for laptop retailers, achieving over 100% growth in calls and direction requests to stores.• WhatsApp Marketing: Developed and implemented WhatsApp chatbots for brands like Acer, Britannia, and Lenovo to enhance customer interaction. Managed targeted WhatsApp campaigns for Acer and Britannia, driving customer engagement and conversions.• Web Analytics Monitoring: Monitored Google Analytics and Google Search Console metrics to track performance and recommend actionable insights for clients.• E-Commerce Development: Led the creation of multiple Shopify websites under Britannia’s Her Store initiative, empowering local women entrepreneurs.• Local SEO and Online Presence Optimization: Improved local search rankings and online visibility for retail stores through effective local SEO strategies.
Education
College of Engineering and Management, Vadackal P.O., Punnappara, Alappuzha
Bachelor of Technology (B.Tech.), Computer Engineering
2008 — 2012
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