Lidia Lopez
Consumer Relations Manager @Blue Diamond Growers
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WORK HISTORY
Consumer Relations Manager @Blue Diamond Growers
Sacramento, CA, US
Managing Consumer Advocacy department and providing customer support for retail consumers in North America through email, phone, chat, SMS, mailed letters, website reviews, and social media for all consumers in North America- Managing an off-shore center in Colombia and an in house team of 3 including a Data Analyst, Social Media Specialist, and Team Lead- Developed hiring process and career plan/path for the team; created organizational structure- Continuously reviewing our services to drive our goal of creating advocates and sense of membership with our brand- Report directly to Senior Director of Consumer Insights, Business Analytics, and Advocacy, work closely with Operations, Quality Assurance, Marketing, Innovation, Sales, Legal and Government Affairs- Manage Social Media globally for Almond Breeze, Nut Thins, and Blue Diamond Almonds- Created and implemented new policies and procedures and trainings for Consumer Advocacy- Manage escalated insurance claims and legal requests- Maintain Consumer Advocacy department budget on a quarterly basis
EDUCATION
University of Southern California
Master of Science (M.S.), Applied Psychology - Organizational and Consumer Psychology
California State University, Fullerton
Bachelor of Arts (B.A.), Psychology and Minor in Spanish
SKILLS
ABOUT LIDIA LOPEZ
Experienced in driving efficient and positive consumer care and helping scale fast-growth companies in eCommerce, Retail, Food Service and Restaurant, both B2C & B2B. Skilled in leadership, consumer strategy, product launches, implementing new systems, managing escalations, developing successful teams, and keeping customers happy!
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