Lianne Landers
Communications and Content Strategist | Elevating Awareness, Building Engagement, and Inspiring Action
- Role
- Director of Communications at Luna Labs USA
- Location
- Charlottesville, VA, US
- LinkedIn followers
- 500 followers
About Lianne Landers
I love words. I love context. I love storytelling.My ultimate professional thrill is creating content that elevates, educates, engages, and even entertains. It\'s putting thoughts to words to action.Whatever the platform, the right message at the right time to the right audience can change opinions, address unmet needs, and open opportunities. That means putting \'voice of the customer\' at the heart of every communications plan.Taking complex information and translating it into digestible bites for target audiences is an important component. Positioning the organization as a leading voice on the topic builds credibility and inspires alliances.Mission-critical initiatives depend on tight communications built on both internal and external stakeholder insights. Consensus-building and leveraging cross-functional team expertise are key. Demonstrating excellence in developing and implementing communications programs to drive mission and core goals is essential.At Luna Labs, we leverage our biotech, advanced materials, and systems expertise to develop novel solutions that have impact. We focus on high-quality content that underpins our company\'s character and celebrates its contributions and capabilities. Contact me at l••••••••@lunalabs.us to learn about our work or open positions.
Experience
Director of Communications
Apr 2023 — Present
Leverage an extensive communications toolkit to showcase Luna Labs\' pipeline of advanced technologies and to position staff as thought leaders in their respective areas of expertise. Partner closely with senior leadership to plan and direct internal and external communications, ensuring all messaging reflects the company\'s voice and values.Lead a company-wide communications strategy, implementing new communications channels, tools, and strategies to transition the company from research-based to product-focused.
Education
University of Guelph
Master of Science (MSc) with Distinction, Marketing and Consumer Behavior
University of Calgary
Bachelor of Arts (BA), English (Minor - Business Management)
Skills
- Entrepreneurship
- Strategic Planning
- Venture Capital
- Public Speaking
- Research
- Start-Ups
- Market Research
- Program Management
- Strategy
- Community Outreach
- Connecting People
- Product Development
- Lifesciences
- Management
- Leadership
- Public Relations
- Marketing Communications
- Team Building
- Life Sciences
- Marketing
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