Liam McGrory
Director of Client Engagement @APEM Group
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WORK HISTORY
Director of Client Engagement @APEM Group
Cambridge, GB
EDUCATION
INSEAD
Aviva Young Leaders Programme
CIM | The Chartered Institute of Marketing
Professional Postgraduate Diploma, Marketing/Marketing Management, General
SKILLS
ABOUT LIAM MCGRORY
As a Client Engagement Director at APEM Group, a leading global environmental consultancy, I leverage my extensive marketing expertise and credentials to create and implement effective marketing strategies and bid management practices that align with the company\'s vision and goals. I am a Fellow of the CIM and a Chartered Marketer with over 20 years of experience in various marketing roles across different sectors, including energy, resources, insurance, and finance.My core competencies include market and competitor analysis, proposition design and development, customer journey mapping, insight generation, campaign management, digital marketing, marketing automation, and strategic business planning. I have a proven track record of driving business growth, increasing customer engagement, and enhancing brand awareness and reputation, as evidenced by multiple awards and recognition. I am passionate about delivering innovative and impactful marketing solutions that address the needs and challenges of the clients and the industry.
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