Liam McDowell
Founder & CEO @Shot
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WORK HISTORY
Founder & CEO @Shot
SHOT | The Digital Clubhouse for Global Sport Culture 🥊🥍🥋🥅 TAKE YOUR SHOT. OWN IT. MAKE IMPACT.SHOT is building the identity + participation layer for sport. Signal over slop.The internet is filling up with noise. Sport is still one of the last places with proof: effort, progress, belonging. So we’re building Sport Head ID: a verified profile that links what you *do* in sport to what you *become* in sport.The platform blends:PERFORM: AI coaching tools and development frameworks PULSE: Real stories, drops, and community culture (real, not slop) LOCKER: Merch, collabs, and gear that means something IMPACT: Funding social impact, powering access to sport for the next generationWe serve athletes, fans, coaches, creators, and community leaders, from the street kid with no pathway to the chart-topping artist repping football bars.SHOT isn’t just an app. It’s infrastructure for sport culture; ambassador-owned, community-driven, built to scale.
EDUCATION
East Surrey College
Aerospace Engineering
The London School of Economics and Political Science (LSE)
MBA Essentials
Ifield Community College
GCSE
SKILLS
ABOUT LIAM MCDOWELL
As a serial entrepreneur and leader, I specialise in turning vision into reality, creating opportunities for people to succeed and driving impactful results for clients, communities, and partners.Driven by curiosity and a “get it done” mindset, I’ve built companies that have created hundreds of careers, generated millions in revenue, and served both big-name enterprises and thousands of B2C customers. I’ve taken ventures from start-up to exit and then led P & Ls within larger organisations. Beyond business, I’m passionate about making a direct positive difference to lives, from serving as a Trustee for children’s charities and a local community hub, founding a Code Club, and establishing and coaching Girls\' football teams, through to establishing and leading SHOT to expand the impact I can building SHOT because the internet is filling up with noise. When everything can be generated, proof becomes the asset. Sport is one of the last places left with real proof: effort, progress, belonging, community.SHOT is building the identity and participation layer for sport:Sport Head ID (verified identity)PERFORM (development + coaching)PULSE (culture and stories that aren’t slop)LOCKER (drops, merch, collabs with meaning)If you’re a club, brand, league, rights holder, or investor working on sport as infrastructure, I’m open to conversations.TAKE YOUR SHOT. OWN IT. MAKE IMPACT.
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