Liam Randall
Wayfinding and User Experience Specialist
- Role
- Design Director at Gensler
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Liam Randall
Liam is a proven Design Director and Information Designer with 15 years of experience—including 12 years living and working in the U.S—specializing in wayfinding and transit information design, transit network information planning, system development, and delivery.Liam is passionate about user-centered design and improving customer experience. He strives to develop and implement holistic wayfinding information systems that are bolstered by extensive user-centered planning and design processes. Liam emphasizes the importance of information design and its impact on traveler confidence.Liam has developed a strong design aesthetic that responds to context believing that one size does not fit all. Creating an information and identity system that is derived from the DNA of the place it is designed for is paramount to Liam’s design process.Whilst at City ID, Liam was a key designer, leader, and director in the development of large scale multi-modal, multi-channel Wayfinding systems and strategies in Birmingham, UK (Interconnect Birmingham), New York City (WalkNYC, CitiBike, Select Bus Service, Greenways, Enhanced Station Initiative, LIRR Main Concourse, and Second Avenue Subway), and San Francisco (MTC Regional Transportation, and San Francisco International Airport).Now working at Gensler, Liam is working in multi-disciplinary teams to develop, user focussed, design driven spaces and places.
Experience
Design Director
Jul 2025 — Present · NY, US
Education
University of the West of England
BA(Hons), Graphic Design
2007 — 2010
Skills
- Information Design
- Adobe Creative Suite
- Adobe Illustrator
- Art Direction
- Visual Communication
- Information Graphics
- Adobe Photoshop
- User Experience
- Interaction Design
- Concept Development
- Corporate Identity
- Typography
- Book Design
- User Experience Design
- Graphic Design
- Branding & Identity
- Design Strategy
- System Development
- Visual Identity Design
- User-Centered Design
- Indesign
- Logo Design
- Wayfinding
- Spacial and Movement Analysis
- Branding
- Wayfinding Strategy
- Creative Branding
- Branding
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