Linda Husseini

About Linda Husseini

I am a Dynamic and hands-on Global Marketing Leader with 20+ years of demonstrated success driving strategy development to commercialize products within existing and untapped markets for high-profile companies. I am highly proficient in leveraging market insights to inform long-term product decisions that align with current customer needs. I am a growth catalyst and DEI champion within pharmaceutical and medical device sectors, empowering the female community through targeted initiatives. Areas of Expertise Global Product Launches • Market Research and Analysis • Strategic Planning • Cross-functional Alignment • Commercial Development • Competitive Positioning • Customer Education • Brand and Product Strategy • Effective Communications • Budgeting • Recruiting and Hiring • Sales Force Support • People Development

Experience

1. Senior Global Marketing Manager

   Recor Medical

   Oct 2024 — Present

   Own global downstream marketing strategy for a novel hypertension therapy, leading commercialization efforts to drive adoption and establish the clinical and economic value of ultrasound renal denervation (uRDN) in a dynamic, competitive landscape.• Develop and execute global marketing plans to accelerate therapy adoption among interventional cardiologists, aligned with strategic business goals and regional priorities.• Lead the development of competitive differentiation and messaging frameworks, ensuring value-based positioning across all physician-facing channels and sales tools.• Shape omnichannel campaigns and paid media strategy, integrating digital and in-field tactics to maximize reach and engagement.• Generate and apply market insights by leading KOL engagement, field research, and advisory feedback loops to guide marketing initiatives and inform product strategy.• Partner cross-functionally with Sales, Medical Education, Clinical Affairs, and Reimbursement to drive launch readiness, physician training, and program scalability.• Support international expansion planning by contributing to regional toolkit development, messaging localization, and early market shaping efforts.• Monitor evolving clinical evidence, CMS policy updates, and competitor moves to anticipate market shifts and adapt strategy in real time.

Education

• American University of Beirut

  Bachelor’s Degree, Bachelor of Science in Medical Laboratory Technology

• Lebanese American University

  Master of Business Administration (M.B.A.), Master of Arts in Business Administration

Skills

• Product Launch
• Cross-Functional Team Leadership
• Interventional Cardiology
• Product Marketing
• Cardiology
• Pharmaceutical Sales
• Sales Effectiveness
• Pharmaceutical Industry
• Global Marketing
• Market Access
• Commercialization
• Product Development
• Market Development
• Capital Equipment
• Medical Devices