Lissa Gienty
Marketing Director at RS Medical
- Role
- Marketing Director at RS Medical
- Location
- Portland, OR, US
- LinkedIn followers
- 500 followers
About Lissa Gienty
Branding + Content // Product Development + Product Marketing // Digital + Event MarketingVersatile marketing professional with creative streak, strong work ethic, exceptional communication and teamwork skills, and a “just do it” attitude. Proven ability to thrive in fast-paced work environments that present diverse challenges and require superior juggling skills. Background encompasses product marketing, website management and digital marketing, tradeshow management, collateral development, public relations, and promotions and presentations.Professional Specialties• Using a mix of digital & traditional marketing tactics to engage customers & boost sales • Expertise in web marketing & events, as well as product marketing & content management • Expertise is a fusion of technology, networking and medical B2B marketing • Manage marketing departments with programs reaching up to annually
Experience
Marketing Director
Nov 2018 — Present · Vancouver, WA, US
Oversee marketing communications and market development for a premier manufacturer of prescription-grade medical devices that provide pain relief and muscle rehab for patients nationwide.• Oversee market development + expansion • Oversee tradeshow + event marketing• Oversee website + digital marketing programs• Oversee collateral development • Manage marketing team + contract resources
Education
Cornell Johnson Graduate School of Management
Marketing Strategy Certificate
University of Oregon
B.A., Journalism
Skills
- Digital Marketing
- Web Marketing
- Outbound Marketing
- Inbound Marketing
- B2b Marketing
- Marketing Communications
- Product Development
- Marketing Research
- Trade Shows
- Public Relations
- Direct Marketing
- Account Management
- Analytics
- Product Marketing
- Enterprise Software
- Program Management
- Saas
- Management
- B2b
- Salesforce.com
- Sales
- Demand Generation
- Lead Generation
- Marketing
- Mobile Devices
- Multi-Channel Marketing
- Marketing Strategy
- Leadership
- Strategic Partnerships
- Email Marketing
- Online Marketing
- Corporate Branding
- Creative Direction
- Sem
- Integrated Marketing
- Marketing Automation
- SEO
- E-Commerce
- Ppc
- Competitive Analysis
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