Luis Fernandes
SVP of Marketing, Aila Technologies | Scaling B2B Tech | Brand, Product, GTM, Demand Gen
- Role
- SVP of Marketing at Aila Technologies
- Location
- Boston, MA, US
- LinkedIn followers
- 500 followers
About Luis Fernandes
Marketing executive with a proven track record of scaling businesses through strategic GTM initiatives, innovative leadership, and data-driven growth programs. Experience spanning startups, global enterprises, and agencies, delivering unique insights that drive accelerated revenue growth and establish market leadership.• Drove consistent 50%+ YoY revenue growth through data-driven marketing• Built scalable marketing engines that contributed to 2 successful acquisitions (QuickBase and iZotope)• Expertise in unifying sales and marketing to accelerate enterprise growth• Track record of building high-performing teams and driving category leadership• Passionate about leading high-growth teams, leveraging data to identify growth opportunities, and driving transformational change in fast-paced environments.
Experience
SVP of Marketing
Feb 2019 — Present · Boston, MA, US
Aila Technologies delivers enterprise mobile and self-service solutions, combining advanced computer vision, AI-powered scanning, and managed services to optimize efficiency and elevate customer experiences across retail, healthcare, and hospitality.
Education
Boston University
Graduate Certificate, Project Management
UMass Boston
Bachelor of Arts - BA, Philosophy, American History
Cornell Johnson Graduate School of Management
MBA-Level Executive Program in Data-Driven Marketing, Marketing
Skills
- Digital Marketing
- Email Marketing
- Competitive Analysis
- Search Engine Optimization (SEO)
- Brand Positioning Strategies
- Lead Generation
- Google Analytics
- Marketing Roi
- Digital Strategy
- Online Marketing
- Demand Generation
- Go-to-Market Strategy
- Mobile Marketing
- Inbound Marketing
- Pay Per Click (Ppc)
- Marketing Communications
- Strategic Leadership
- Marketing
- Salesforce.com
- Management
- Product Marketing
- Strategy
- Content Marketing
- Social Media Marketing
- Search Engine Marketing (Sem)
- Strategic Vision
- SEO
- Marketing Analytics
- Web Analytics
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