Lex MacOn
Head of Content & Production
- Role
- Content Producer at Actively Black
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Lex MacOn
Creative storyteller with a knack for turning big ideas into unforgettable content. I…
Experience
Content Producer
Oct 2020 — Present · Los Angeles County, CA, US
Worked closely with the brand’s leadership to craft a content strategy aligned with their cultural mission and lifestyle aesthetic.Developed mood boards, shot lists, and campaign treatments to capture the intersection of performance wear and luxury street style.Coordinated location scouting, casting, and wardrobe to ensure authenticity and visual impact.Directed photography and videography teams to deliver consistent, high-quality visuals across product launches and brand campaigns.Oversaw editing, color grading, and asset formatting for cross-platform deployment (social, e-commerce, advertising).Delivered polished assets optimized for high-impact brand storytelling on both digital and print channels.
Education
Clark Atlanta University
Bachelor's degree
2010 — 2013
Skills
- Video Editing
- Creative Writing
- Microsoft Office
- Broadcast Television
- Social Networking
- Team Building
- Camera Operation
- Team Leadership
- Story Producing
- Social Media
- Editing
- Sound
- Final Cut Pro
- Microsoft Excel
- Camera Operating
- Television
- Event Planning
- Producing
- Avid
- On-Camera Talent
- News Writing
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