Lexi Winberg
Affiliate Marketing Account Manager
- Role
- Affiliate Marketing Account Manager at Peopleconnect
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
Experience
Affiliate Marketing Account Manager
Apr 2023 — Present · San Diego, CA, US
Responsible for maintaining and expanding productive, profitable, professional long-term affiliate partner relationships to meet/exceed affiliate revenue targets, gross profit margins and strategic objectives.* Analyze trends and performance-based metrics to create actionable plans and data-driven insights for immediate results and future strategic growth.* Main point of contact for assigned affiliates and partners, ensuring partners have their needs addressed quickly and effectively.* Work with the Manager of Partner Marketing to ensure smooth transitions in the onboarding process to go live.* Facilitate technical setup and onboarding of new partners, including systems and process setup and troubleshooting (compliance review, invoicing, etc.).* Maintain consistent, clear and accurate communications between partners and internal stakeholders.* Responsible for regular audit and consistent enforcement of partner program terms. Regularly audit affiliate partner websites and campaigns for compliance; monitor affiliate activity flags for potential fraud/compliance. Work with the Manager of Partner Marketing and legal team to resolve violations.* Monitor and analyze sales performance/metrics, web traffic and provide updated reporting to key stakeholders.* Regularly report program performance to partners and internal key stakeholders (weekly status updates).* Facilitate monthly/quarterly strategy sessions and business reviews with top partners, coordinate valuable trends and insights to share with partners. Support partners by helping them leverage best practices, creative assets, and performance trends and insights to help them continually grow sales.* Coordinate partner billing with accounting to ensure that commissions and invoices are paid in timely and accurately.* Perform various administrative tasks in support of the Marketing Department such as maintaining compliance records, updating CRM & daily sales data, filing contracts.
Education
University of St. Thomas
Business Marketing, Fashion Merchandising
Metro State University
Bachelor of Science - BS, Business, Management, Marketing, and Related Support Services
INSIDE LVMH
INSIDE LVMH CERTIFICATE, Creation & Branding, Operations & Supply Chain
Parsons School of Design - The New School
Fashion Buying And Merchandising Certificate, Fashion Buying And Merchandising
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