Lexi Thayer
- Role
- Product Marketing Manager at ServiceTitan
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Lexi Thayer
Skilled Content Marketer with experience in the digital marketing, advertising, and…
Experience
Product Marketing Manager
Jun 2023 — Present
Manage the production of templates for our productized assets, ensuring all templates are aligned with a marketing strategy that will increase the trade\'s brand awareness, community support, lead generation, etc.*Oversee copywriting inputs, providing guidance and direction to AI tools to ensure all content meets our quality standards and is checked for plagiarism and duplicate content.*Utilize AI tools to automate and streamline the content production process, while also exploring new AI tools to stay up-to-date with the latest developments in the content marketing industry.*Work closely with the Productized Assets team to manage the content delivery process, analyze campaign performance and trends, optimize content for target audiences, review copy for accuracy, and manage analytics.
Education
Kennesaw State University
Journalism and Emerging Media, Communication, Journalism, and Related Programs
Kennesaw State University
Bachelor of Science (B.S.), Communication, Journalism, and Related Programs
2014 — 2016
Skills
- Leadership
- Social Media
- Microsoft Excel
- Microsoft Word
- Customer Service
- Microsoft Office
- Photography
- Powerpoint
- Writing
- Styling
- News Writing
- Online News
- Public Speaking
- Ap Stylebook
- Marketing
- Blogging
- Social Media Marketing
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