Lexani Talionis

Managing Director, Instrumental Division @Nettwerk Music Group

Vast understanding of digital & traditional marketing, integrated lifestyle & consumer campaigns, in-market promotions, retail & D2C marketing, catalogue marketing, production/art and design• Devise global creative marketing strategies for all artist/brand projects • Manage and direct a global team of people covering areas of publicity, radio, sales (dsps/streaming accounts), online marketing (socials), film & TV, art designers and web developers • Develop and maintain global marketing strategy for priority projects/artists • Develop global marketing budget (based on contractual requirements) with essential project guidelines, documents and timelines • Sponsorships - Secure lifestyle partnerships based on relevant artist marketing angles and consumer demo- Secure partnerships with relevant 3rd party companies for collaborative marketing campaigns & funding• Present quarterly update on current state of P&L of active releases