Lewis Stubbins
Manager, International Retail Marketing @Liverpool Football Club
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WORK HISTORY
Manager, International Retail Marketing @Liverpool Football Club
Liverpool, GB
Develop and execute the club’s international retail marketing strategy, serving as the primary point of contact for LFC’s global retail partners. Lead the club-wide international events strategy (stretch) by driving effective cross-departmental collaboration to achieve business goals while upholding a fan-first culture.
EDUCATION
Leeds Beckett University
Bachelor's degree, Sport Marketing
John Leggott College
Business/Commerce, General
Frederick Gough School
Health and Physical Education/Fitness
SKILLS
ABOUT LEWIS STUBBINS
As Manager of International Retail Marketing at Liverpool Football Club, I lead the development and execution of global retail marketing strategies, working closely with international partners to enhance brand presence and drive impactful initiatives. I also lead the club-wide international events strategy, driving effective cross-departmental collaboration to achieve business goals while upholding a fan-first culture. My focus is on delivering tailored solutions that align with the organisation’s vision and the unique needs of diverse markets.With over ten years of expertise in retail and brand marketing, including key roles at Ping Europe Limited, I specialise in creating strategic marketing plans, enhancing in-store experiences, and optimising digital and retail operations. Passionate about elevating brand visibility, I contribute to initiatives that connect customers to compelling sports retail experiences.
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