Lewis Michael Baird
Principal Behavioral Scientist @EZRA
Signup · Get unlimited contacts
WORK HISTORY
Principal Behavioral Scientist @EZRA
London, GB
Reporting to VP, helping shape the behavioural science direction across coaching, leadership development and AI-enabled experiences, ensuring scientific rigour translates into commercial and client-ready solutions • Acting as a senior advisor on complex client engagements, supporting leadership teams and account partners on behaviour change, leadership capability and organisational effectiveness • Leading the development of market-facing thought leadership, including POVs, reports, events and podcast content, to strengthen EZRA’s credibility and influence in the learning and coaching market • Partnering closely with Product, Labs and Proposition & Strategy teams to evolve scalable interventions (including Cai), balancing evidence, usability and client confidence • Setting the quality bar for behavioural science design principles and delivery - through review, guidance and informal mentoring - while managing junior team members within the Science discipline
EDUCATION
University of Aberdeen
Scottish Masters Degree (MA Hons), Psychology
Birkbeck, University of London
MSc (Merit), Organisational Psychology
Castle Douglas High School
High School
ABOUT LEWIS MICHAEL BAIRD
Principal Behavioural Scientist at EZRA Coaching, sitting within the Science team at EZRA Labs - where we build the models, tools and experiences that power our coaching propositions.My role spans thought leadership, product innovation, and strategic input on how behavioural science is applied across coaching, leadership development, and talent strategy. I provide SME on workstreams across core propositions (Cai, EZRAx, Focus, Edge), support high-stakes commercial opportunities, and shape sessions for events and campaigns. I also serve as DEI Lead for EMEA and lead on our podcast series, EZRA Asks. bringing behavioural science into conversations on the future of work.I come from a background in organisational psychology and applied research, with experience across sectors and specialisms - from designing behavioural interventions at scale to exploring human factors in safety-critical environments. I hold an MBA Essentials certification from LSE.I’m interested in where psychology meets performance, and how we use behavioural science not just to understand people, but to help them grow. Ideally with a bit of humour, a lot of rigour, and zero fluff.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.