Leslie Woods
Operations and Finance Strategist
- Role
- Co-founder & COO at Raleigh Raw
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Leslie Woods
My passion for Operations and Finance is energized by my ability to translate intangible ideas into realities through strategic execution. Following the completion of my Master’s Degree, I accepted a position with Lenovo as an Account Manager for a 2 million portfolio including notable clients such as Electrolux, Chick-Fil-A, AllScripts, and Macy\'s. At Lenovo, I acquired the knowledge to analyze and predict sales patterns, oversee global product role outs, and manage client expectations through technology life cycles. I moved from Lenovo to co-found Raleigh Raw, a health food company based in North Carolina, in order to translate my knowledge of operations on a multi-million dollar scale into building a successful business of my own. When I am not working on operations I am exploring what the world has to offer. Traveling is an essential part of my life experience. To connect, please contact me at l••••••••@gmail.com
Experience
Co-founder & COO
Jun 2013 — Present · Raleigh-Durham, NC, US
Building the Infrastructure for the Freshest Cold Press Juice company in NC.Financial Analysis • Produce and present weekly financial reports to board members to confirm financial alignment with quarterly forecasts in order to validate or suggest new growth strategy (Excel, PowerPoint)• Develop and maintain budget for cost of goods sold to remain under the industry standard of 35% and for labor to remain under the industry standard of 25%(QuickBooks)Account Management• Track, identify, and optimize top performing campaigns and events through careful cost-benefit analysis to maximize brand presence within top performing markets (MailChimp)• Measure satisfaction of customer experience by publishing relevant questionnaires through email campaigns to build customer service best practices (SurveyMonkey)• Identify unique customer segmentations and apply findings to target consumer base thereby identifying new business opportunities leading to sales growth of 17%(Google AdWords)Systems Creation• Build Excel formulas that interface with inventory software (SnapVend) to gain control over product management in the areas of order fulfillment, daily production plans and product delivery logistics• Analyze employee workflow process within production facility to improve efficiency and maximize product output, most recently achieving a 22% increase in outputWebsite Development• Design and optimize user interface in response to user site behavior to increase sales performance by 8% month over month (Google Analytics, SS6/7)Learn More at
Education
IAE Graduate School of Management
Master
2010 — 2011
Jenkins Graduate School of Management
Master
2010 — 2011
North Carolina State University
BA
2005 — 2009
Skills
- Sales
- Social Media
- Entrepreneurship
- Competitive Analysis
- Microsoft Excel
- Leadership
- Team Building
- User Interface Design
- Strategic Planning
- Account Management
- Social Networking
- Online Marketing
- Training
- Quickbooks
- Cognitive Psychology
- Customer Service
- Salesforce.com
- Financial Analysis
- Group Dynamics
- Mailchimp
- Agile Project Management
- Multi-Cultural Team Management
- Management
- Budgets
- New Venture Formation
- Business Strategy
- Public Relations
- Operations Management
- Project Management
- Social Media Marketing
- Business Development
- Analytics
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