Leslie Lowe
Director, Media and Advertising @Empire Today
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WORK HISTORY
Director, Media and Advertising @Empire Today
Chicago, IL, US
Leading the transformation of one of the most recognized brands in home services, overseeing brand strategy, advertising, media, and research. Driving the modernization of Empire Today’s brand positioning and creative platform to strengthen relevance and competitive differentiation. Managing a $60M advertising budget and leading the development and execution of integrated campaigns across national and local markets, grounded in customer insight and performance data. Focusing on direct response tactics to drive high-quality lead generation and measurable business growth.
EDUCATION
Michigan State University
Bachelor of Arts in Communications
Loyola University Chicago
MBA
SKILLS
ABOUT LESLIE LOWE
Marketing, advertising and digital leader passionate about using my diverse experience…
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