Lesley Grothe
Vice President Advertising Entry Point Communications
- Role
- VP of Sales at Entry Point Communications Llc
- Location
- Lake Geneva, WI, US
- LinkedIn followers
- 500 followers
About Lesley Grothe
Specialties: Consumer Packaged GoodsTargeted shopper marketing Shopper MarketingCPG event sponsorshipMobile shopper loyalty executionsDigital coupon and consumer engagement marketingIntegrated promotional programsBrand loyalty and new product introductionCPG multi-platform strategyCross media advertising solutions
Experience
VP of Sales
Entry Point Communications Llc
May 2009 — Present
develop and execute targeted retail consumer coupon, digital, mobile and advertising promotions for CPGs. Clients include General Mills, J.M. Smucker, Kimberly Clark, S.C. Johnson and others. Consult closely with brands to achieve shopper marketing and brand objectives.
Education
University of Illinois Urbana-Champaign
B.S., Advertising
Skills
- B2b
- Direct Marketing
- Digital Media
- Interactive Marketing
- Account Management
- Digital Strategy
- Integrated Marketing
- Strategy
- Media Buying
- Advertising
- Brand Management
- Marketing Strategy
- Sales
- Marketing Communications
- Media Planning
- Product Development
- Creative Direction
- Sales Management
- Social Media Marketing
- Marketing
- Mobile Advertising
- Shopper Marketing
- Digital Marketing
- Online Advertising
- Advertising Sales
- Customer Insight
- Fmcg
- Mobile Marketing
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