Lesa Cavallero-Laraia
Remote-Savvy Marketing Strategist | SaaS & AI-Driven Growth | B2B & B2C Campaign Leadership Dynamic.
- Role
- Marketing Manager at DATTCO, INC
- Location
- Cambridge, MD, US
- LinkedIn followers
- 500 followers
About Lesa Cavallero-Laraia
With a foundational background in business communications, my journey has been marked by an enduring commitment to groundbreaking marketing strategies. As Marketing Manager/Director, my role fuses digital marketing innovations with content creation, empowering the brand to navigate a competitive landscape with agility and impact. My professional years have honed my capabilities in marketing communications, where I\'ve spearheaded initiatives that resonate with diverse audiences and yield tangible engagement. This experience has solidified my proficiency in crafting messages and orchestrating campaigns that align with strategic organizational goals, fostering growth and community connection within the transportation industry.
Experience
Marketing Manager
May 2022 — Present · CT, US
Education
University of Hartford
Business/Corporate Communications
2011 — 2012
Paris Institute
Certificate, Specialized Sales, Merchandising and Marketing Operations
1983 — 1984
Skills
- Email Marketing
- Blogging
- Strategic Planning
- Marketing
- Creative Writing
- Sponsorship
- Speech Writing
- Fundraising
- Philanthropy
- Coaching
- Leadership Development
- Donor Development
- Publicity
- Leadership
- Internal Communications
- Collateral Production
- Program Development
- Social Media Marketing
- Marketing Communications
- Media Relations
- Strategic Events
- Event Planning
- Crisis Communications
- Event Marketing Strategy
- Nonprofits
- Strategic Communications
- Grant Writing
- Social Media
- Research
- Editing
- Event Management
- Advertising
- Volunteer Management
- Donor Prospecting
- Corporate Communications
- Copywriting
- Motorsports Marketing
- Creative Direction
- Press Releases
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