Leon W.
Senior Product Marketing Manager @Netradyne
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WORK HISTORY
Senior Product Marketing Manager @Netradyne
San Francisco, CA, US
EDUCATION
Lowell High School
High School Diploma
UC Santa Barbara
Bachelor of Arts - BA, Political Science and Government
SKILLS
ABOUT LEON W.
I’m a product marketer with +9 years of experience in customer-facing roles in both B2B product marketing and customer success across industries in SaaS, IoT and ad tech. My passion is leading product marketing and go-to-market initiatives for public companies and start-ups, most recently at Samsara where I led product launches in the Safety Business Unit as a Senior Product Marketing Manager. I have experience in all aspects of product marketing including messaging & positioning, developing launch plans, sales enablement, building product keynotes and webinars, competitive intel, market research and more. My product marketing approach is driven by a natural curiosity and passion for solving problems for customers. I’ve been able to transform my early experience as a customer success manager where I helped customers maximize their value into a career in product marketing that allows me to extract deep customer insights and translate them into go-to-market plans that accelerate adoption and revenue. My core skill set is developing and executing go-to-market strategy: collecting and distilling market, customer and competitive insights to inform segmentation as a foundation for positioning and roadmapping. To execute on this strategy, I have experience working alongside internal and external channel partners, including sales enablement, brand, growth, partner, content, integrated marketing, design and legal teams. Having worked in both Fortune 500 and rapid-growth companies, I am comfortable with leading others with structure while also staying agile to meet business priorities. I am energized by collaboration and sharing both successes and learnings from failing forwards with my peers. I help mentor others by seeking to understand the “why” behind their questions and guiding them to the “so what”, so that they can do their best work.I am a San Francisco native who values the diverse community around me. I take after my immigrant parents and leverage my strong work ethic to address challenges. I have a passion for innovative technology that creates real-world impact.
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