Leon Lau
E-Commerce Expert @ 2.7 August Apparel | Marketplace Management Optimization
- Role
- Account Manager at 2.7 August Apparel, Inc
- Location
- Temple City, CA, US
- LinkedIn followers
- 500 followers
About Leon Lau
Strategic eCommerce and omnichannel retail leader with 10+ years of experience building…
Experience
Account Manager
Sep 2023 — Present · Los Angeles, CA, US
Analyze P&L daily/weekly/monthly, create demand-based inventory forecasts, and issue replenishment orders for each product listing using sales history, sales rate, knowledge of advertising, seasonality, and current sales trends- Monitor and analyze advertising campaigns\' performance to ensure efficient allocation of budget resources to meet campaign objectives- Analyze SKU-level data by tracking product trends, new product performance, top sellers, and competitor activity to identify improvement opportunities- Track purchase orders, inventory transfer transactions, and inbound shipments from overseas warehouses.Monitor performance and feedback on each listing; investigate and appeal claims of customer feedback- Specialize in crafting compelling shoppable brand stories and developing comparison charts for similar items- Reduce errors and increase customer engagement by daily audits on search suppress and inactive ASIN- Stay updated on changes and restrictions of policy and modify listing content and shipping plans accordingly.
Education
California State University, Los Angeles
Bachelor of Arts - BA
East Los Angeles College
Associate of Arts - AA
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