Leonardo Castro
Digital Marketing Manager @4Life Research
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WORK HISTORY
Digital Marketing Manager @4Life Research
Sandy, UT, US
Designed social media strategies tailored to platform behavior, culturaltrends, and brand tone• Produced short-form video and dynamic content that strengthened brandpresence and customer engagement• Managed full-scale email marketing programs, including automated dripcampaigns, lifecycle nurturing, and onboarding flows• Activated affiliate and influencer voices to extend brand credibility andexpand reach• Built repeatable systems for planning, producing, and measuringcampaigns across teams and markets• Used insights and data to refine strategy, support leadership decisions,and increase ROI
EDUCATION
ESPM
Other; Advanced Digital Marketing: Strategy, Performance and Data, Digital Marketing
Centro Universitário Senac
Bachelor's degree, Advertising
Pontifícia Universidade Católica do Rio Grande do Sul
Master of Business Administration - MBA, Marketing, Branding & Growth
St Giles School
Cultural Exchange, English
EC English Language Centres Alumni
Cultural Exchange, English
Coursera
UX DESIGN
Harvard Business School Online
Other; Certificate in Digital Marketing Strategy
University of Utah
ESL - English as Second Language
CNA Idiomas - Unidade Belenzinho - SP
English
SKILLS
ABOUT LEONARDO CASTRO
Digital Marketing Manager @ 4Life | Social Media, Email & Content Marketing
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