Leonard Brands
VP Marketing & Commercial Operations Premium-gruppe Politico De, Welt & Business Insider De @Axel Springer
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WORK HISTORY
VP Marketing & Commercial Operations Premium-gruppe Politico De, Welt & Business Insider De @Axel Springer
Berlin, DE
Integrated leadership and strategic consolidation of the brand marketing, events, and commercial marketing functions- Transformation and realignment of the teams following the establishment of the PREMIUM GROUP, with a focus on cross-brand, collaborative ways of working- Development of innovative sales marketing and partnership concepts with a focus on revenue growth and sustainable customer relationships- Strengthening collaboration between Marketing and Sales, including accountable interface management with additional stakeholders- Responsibility for results, revenue, and costs, including budget planning and resource management- People management and organizational development of four interdisciplinary teams (approx. 30 FTE) of marketing managers, project managers, and creatives, including managing managers
EDUCATION
James Cook University Singapore
Business
Baden-Wuerttemberg Cooperative State University (DHBW)
Bachelor of Arts (B.A.), Business Administration - Service Sector Management
ESCP Business School
Master of Science - MS, Master in Management
ABOUT LEONARD BRANDS
VP Marketing & Commercial Operations PREMIUM-GRUPPE | Politico DE, WELT & Business Insider DE
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