Leo Jedynak

Product Marketing Lead | Mastering the art and science of positioning

Role
Product Marketing Lead at Perchwell
Location
Brooklyn, NY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Leo Jedynak

I approach product marketing with the conviction that simplicity is the ultimate sophistication. Embracing Exupery\'s principle,\"Perfection is achieved not when there is nothing more to add, but when there is nothing left to take away,\" I specialize in crafting clear, impactful narratives that cut through the noise. By eliminating unnecessary jargon, I aim to speak authentically to customer needs, pains, and aspirations—making our products\' benefits unmistakably clear to those who need them most. Developing impactful go-to-market strategies is at the heart of my work. I am passionate about uniting different functions within a company to create go-to-market approaches that are both practical and customer-centered. Inspired by thought leaders like April Dunford, I understand the critical role that precise product positioning plays in a product\'s success. By collaborating closely with sales, marketing, product development, and customer support teams, I ensure that each team\'s unique insights directly inform our strategy. This inclusive method ensures our products address customer needs and stand out in the marketplace, ultimately driving meaningful connections that fuel long-term success. Convinced that integrating underrepresented perspectives leads to meaningful innovation, I bring to the table my degree and interest in environmental sustainability to bring this crucial viewpoint to my work. By working with products that enable environmental sustainability, I develop solutions that meet business goals while contributing positively to an issue I care deeply about. Moving forward, I strive to make a meaningful difference by uniting sustainability with effective product marketing.

Experience

  1. Product Marketing Lead

    Perchwell

    Apr 2025 — Present · NY, US

Education

  • George Washington Carver Center for Arts & Technology

    Associate's degree

    2011 — 2015

  • The University of British Columbia

    Bachelor of Arts - BA

    2015 — 2020

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Leo Jedynak — Product Marketing Lead at Perchwell in Brooklyn, NY, US | Unifers